Working with Zemyna at Floriology was truly a “pinch-me” project! She already had a WordPress website in place but was struggling to communicate her content in a way that felt authentic—without coming across as generic or AI-generated. The site layout lacked flow, and the content wasn’t yet fully refined or ready to engage clients.

After consultation messages, Zemyna decided to move forward with the Modify package. I redesigned the site layout, adding clear calls to action on every page. Zemyna provided all visual assets along with a content guide for each page and blog post. I then refined her wording to ensure it flowed seamlessly across the site, creating a cohesive and polished experience for visitors.

As a florist specialising in weddings and events, the Floriology website needs to clearly explain her services and booking process. Zemyna’s floristry story is beautiful and compelling, but it needed to be presented in a way that felt organic and approachable. By using staggered layouts, meaningful headings, and selective italics to highlight key words, the site now flows naturally and is easy for clients to navigate and engage with.

As with all websites I create the Floriology website is fully optimised for use on desktop, tablet and mobile devices.